In India, a few years ago, men’s jewellery was mostly a watch and a thin chain their mother insisted on. This is no longer true. Walk through any metro in...

Table of Contents Make This Diwali Different With an Unexpected Jewellery Gift What Is Demi Fine Jewellery and Why Is It Trending? Why IXIA by GIVA Makes an Unexpected Diwali...

Navratri has a way of creeping up. One week you’re casually shopping chaniya cholis and the next you’re standing in front of the mirror at 6 pm wondering why the...

In India, men's jewellery has quietly evolved beyond the lone silver chain tucked inside a shirt collar. Walk through any college fest, wedding sangeet or a Bandra coffee shop on...

If you’ve been browsing jewellery collections online recently, you’ve likely seen the term IXIA PVD, or PVD jewellery in general. GIVA’s IXIA line, which is our flagship PVD plated jewellery...

Table of Contents What Is Demi-Fine Jewellery? A Quick Refresher Before You Decide Is Demi-Fine Jewellery Worth It? The Honest Short Answer Demi Fine Jewellery Meaning and Why Indian Buyers...

The PVD vs gold vermeil debate is one of the most recurring debates in the jewellery world. Pretty much ever since the respective technologies came into existence. And yet, it’s...

If you’ve scrolled through jewellery Instagram Reels in the last ten minutes, you’ll know single-piece jewellery is having a bit of a moment on the back burner. In college in...

The best demi fine jewellery in 2026 includes layered chain necklaces, huggie hoops, coin pendants, stacking rings, charm bracelets, ear cuffs, signet rings, pearl drops, chokers, textured bracelets and bold...

There’s a very specific panic that takes over when you’re in the middle of a shower and realise that you forgot to take your rings off. Or when it starts...

Table of Contents:  What are demi fine statement earrings? What are demi fine stud earrings? Demi fine Statement Earrings vs Studs: The Real Difference How to Choose Statement Earrings for...

Gold plated jewellery is created by electroplating a thin layer of real gold over a base metal. That base metal is responsible for nearly all life. Brass or copper will...

You know that feeling. You pull out a pendant you wore twice, maybe thrice, and there’s a faint green tinge where it rested on your neck. Or you return from...

Table of Contents 1. Why Ixia Is the Jewellery Everyone's Talking About Right Now 2. What Makes Ixia Different (The Material Truth) 3. The Styling Rule That Applies to All...

Table of Content  1. Understanding Gen Z's Jewellery Preferences 2. Why Stainless Steel Jewellery Appeals to Gen Z 3. IXIA Stainless Steel Is Redefining Everyday Luxury 4. Social Media Is...

Table of Contents -What Is Ixia by GIVA -The Full Ixia Collection Breakdown -Ear Cuffs and Stacking, Ixia's Signature Move -The Material Truth: Waterproof, Tarnish Free and Hypoallergenic -Shop Ixia...

Table of Content  - What Is Demi Fine Jewellery? - Fine vs. Demi-Fine vs. Fashion Jewellery - Why Is Demi Fine Jewellery Becoming Popular in India? - Why Gen Z...

Jewellery has always been one of the best ways to express personal style. But today, it’s also about finding pieces that fit effortlessly into everyday life, feel comfortable to wear,...

You find a piece that you love, add it to the cart, and suddenly you have four tabs open. Is stainless steel going to turn your skin green? Is gold...

You have a 10 am class, a fest at the night and no time to think what jewellery goes with what. Your costume pieces are already turning colours of questionable...

If you’re someone who desires jewellery that looks luxurious without burning a hole in your pocket, IXIA is set to be your new obsession. India’s first demi‑fine jewellery brand designed...